Tim Longhurst's Blog

The Future of Media – 14th August 2007

August 1st, 2007 · No Comments

I’ll be speaking on one of my favourite topics on the 14th, so come along if you haven’t seen me give a broad overview on the Future of Media. I’ll leave time for questions so come along and stump me in front of an audience. 🙂

Here are the details…

TOPIC: The Future of Media
The ways Australians are entertained and informed are changing rapidly. In this session, Tim Longhurst will highlight emerging trends in the new media landscape and identify the consequences for business. You will see the video credited with shifting Rupert Murdoch’s attitude to the future of media and explore the websites early-adopters are already using for their information and entertainment.

Tim’s presentation will demonstrate that:
The audience has become the media
Traditional advertising is dead (or at least, it’s very, very ill)
Everything old is new again (it’s just being communicated in a different way)

Tim’s presentation will encourage his audience to:
Grow their business by better understanding the new media landscape
Benefit from new marketing opportunities by adjust their communication practices
Utilise their real-world know-how for online advantage

SPEAKER: About Tim Longhurst
Tim is a communication strategist and culture jammer. As a communication strategist he has helped global brands develop and implement online communication programs. As a culture jammer he has used new media technologies to transform the business practices of several large corporations from the outside. He blogs at timlonghurst.com


[editor’s note: unfortunately this resource is no longer available online and we have therefore removed the link]

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Category: Tim's Projects

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