Tim Longhurst's Blog

How many fans does it take to quit your day job?

March 19th, 2009 · 7 Comments

Where does your money come from? If there’s one area where people have consistently innovated throughout history, the way we resource ourselves would have to be it. When it comes to the creative types, the concept of quitting your day job and just pursuing your art is a great temptation. But if you’re not going [...]

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Category: Communication and connection

Heading to New York and DC for coffee

March 6th, 2009 · 5 Comments

Today I’m heading to NYC and DC for a two week trip, and I’m hoping you can help me make the most of it. Sure, I’ve got some work to do while I’m over there – meetings planned for my work with GetUp etc., but I want to squeeze the most out of my trip. [...]

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Category: Communication and connection · Corporate craziness · culture jamming · Guide to better living

Transmedia storytelling – media trend / innovation

September 4th, 2008 · 8 Comments

There are lots of ways to tell a story these days: websites, comicbooks, videogames, movies are but a few… So if you’ve got a great story to tell, which should you choose? Increasingly, the answer is “as many as make sense”… Welcome to transmedia storytelling. The Matrix is an example of Transmedia storytelling, as there [...]

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Category: Communication and connection

Think Big Forum – quick post-talk notes

September 3rd, 2008 · 1 Comment

What a day! I’ve just arrived home from Sydney’s Think Big Forum at ANZ Stadium… I was invited to ‘keynote speak’ at the Forum when I was in Beijing and I decided to change my flights to be included on the speaker list. The way it was put to me was simple, “It’s a business [...]

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Category: Change Agency

Beijing’s ‘sold out’ Olympics – no tickets, but lots of empty seats?

August 11th, 2008 · 7 Comments

News organisations and journalists have been reporting that the Olympics are sold out, but thousands of seats remain empty at many events. Considering how many Beijing locals (and tourists, for that matter) would love to attend the Olympics, the ticketing allocation process is clearly inefficient if so many seats are empty at popular events like [...]

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Category: Things that make you go hmmm