Too many of us spend too much of our lives with our best bits wrapped up by the daily grind of the what we do. In this 18 minute talk, Simon Sinek is convinced that if we put our best bits out the front where they belong, people will want more.
“Sell to people who believe what you believe – hire people who believe what you believe” is the mantra of Simon, the “Start with why” guy.
If you’re interested in engaging family, friends, colleagues or customers with what you do, then grab your best bits and watch this.
Thanks to Treffyn & Renee, who independent of each other sent me this.