Tim Longhurst's Blog

Transmedia storytelling – media trend / innovation

September 4th, 2008 · 8 Comments

There are lots of ways to tell a story these days: websites, comicbooks, videogames, movies are but a few… So if you’ve got a great story to tell, which should you choose? Increasingly, the answer is “as many as make sense”… Welcome to transmedia storytelling.

The Matrix is an example of Transmedia storytelling, as there is no one medium that conveys the entire world in which Neo (the central character) lives. As one professor wrote: “key bits of information are conveyed through three live action films, a series of animated shorts, two collections of comic book stories, and several video games.”.

Michael Moore is a fantastic example of someone who understands the benefits of transmedia storytelling – in the lead up to the 2004 US presidential election, Moore went to town on George W. Bush… he was attacked on Moore’s blog, in his book, Dude, Where’s My Country?, in his film, Fahrenheit 911 and during his Slacker Uprising national speaking tour. By choosing to tell his stories on multiple platforms, Moore reached diverse audiences in a manner that appealed to them, but a complete picture was only possible by experiencing each of the media in turn.

The term was introduced to me by edwardharran via twitter.

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Category: Communication and connection

Getting the Big Picture – top lists/research at your fingertips

August 13th, 2008 · 2 Comments

Getting the big picture on global trends has long been an interest of mine. Over time, I’ve collected resources that help me get a sense of the directions in which the world is shifting, and the way things are today.

Recently I was thinking about the research I would like at my fingertips, but don’t yet have. I’ve included in this post both the resources I’ve found useful, along with the resources I wish I had… You’ll see what’s missing – there’s no link if I don’t have the research/resource. Let me know what you think is missing, too!

There are a whole bunch of indexes out there that attempt to rank/compare countries. None are perfect, but they can help add to our understanding – but only if we know of their existence!

If you find the resources here helpful, please let me know in the comments, as if people find it useful I will endeavor to update this post with new info/research as I find it.

I know that’s strictly speaking more the role of a wiki or other knowledge management tool, but first I want to see if enough people have opinions/ideas about the data I’ve gathered before I spend time creating a community around this kind of information.

Business – Largest corporations – Fortune Global 500 – Size by Revenue
Business – World’s largest shopping malls – Forbes magazine article
Business – World’s largest banks – Euromoney
Business – Global Competitiveness – World Economic Forum research
Business – Fastest growing corporations – Fortune Global 500 Fastest Growing,
Business – Most profitable Corporations – Fortune Global 500 Most Profitable
Business – Largest selling consumer goods –
Business – Biggest media spenders –

Environment – Most/Least polluting nations –
Environment – Most endangered species –
Environment – Most/Least polluted countries –
Environment – Most/Least polluted cities –

Finance – Largest economies –

Geography – Population Density – InfoPlease (quoting CIA World Factbook)

Media (Traditional) – Largest traditional media corporations – The Nation
Media (New) – Largest new media businesses –

Politics – Mass exodus – countries people are fleeing –
Politics – Mass admittance – countries people are fleeing to – Politics – Largest nations – by population – InfoPlease (quoting CIA World Factbook)Geography – Population Density – InfoPlease (quoting CIA World Factbook)
Politics – Largest nations – by per capita wealth – InfoPlease (quoting CIA World Factbook)
Politics – Largest cities
Politics – Largest international agencies
Politics – Nation size by area – InfoPlease (quoting CIA World Factbook)
Politics – Non-Government Organisations (NGO’s) – by subscribers/members
Politics – Non-Government Organisations (NGO’s) – by financing
Politics – Countries hosting refugees – Infoplease
Politics – Main sources of refugees – Infoplease
Politics – Internally Displaced persons – Infoplease
Politics – Armed Conflicts – Recently Suspended – Infoplease
Politics – Ongoing Armed Conflicts – Ongoing – Infoplease
Politics – Countries with Nuclear Weapons Capability – Infoplease
Politics – Largest Military Expenditures – InfopleasePolitics – Arms Sales to Developing Nations – Infoplease
Politics – Most/Least corrupt – Global Integrity Index, Transparency International’s Corruption Perception Index
Politics – Most/Least stable – Global Peace Index
Politics – Biggest donors/recipients of foreign aid – BBC (Graph)

Social – Highest/Lowest Literacy – InfoPlease (quoting CIA World Factbook)
Social – Highest/Lowest Infant Mortality rate – InfoPlease (quoting CIA World Factbook)
Social – Biggest threats facing humanity –
Social – Happiest nations – Wikipedia
Social – Faiths / Religions (ranked by followers) –
Social – Faiths / Religions (ranked by wealth) –
Social – Most recognised brands Interbrand/BusinessWeek
Social – Largest employers –
Social – Global top ten jobs –
Social – Most peaceful – Global Peace Index

Technology – Highest/Lowest rate of mobile phone usage –
Technology – Highest/Lowest rate of internet usage –
Technology – Largest data breaches – Boing Boing

Transparency – Global Integrity Index – Global Integrity

Miscellaneous

Also worth checking out…
Time Magazine’s Top Ten Lists for 2007 (most recent to date)
Watch Mojo’s Top Ten Lists – Great resource – watching out for ‘top tens’ published in US media and then documenting them.
Freedom of the press – Worldwide Press Freedom Index
Journalists Killed in Conflict Committee to Protect Journalists
Risk of becoming a ‘failed state’ Failed States Index
Most and Least Livable Countries UN Human Development Index
Most expensive cities Infoplease
National Statistics Agencies – Infoplease
Worldometers

General world statistics – Infoplease

So what’s missing? Be sure to post your thoughts in the comments section!

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Category: Uncategorized